#01 – Regenerative Transformation | Prof. Dr. Michael Braungart

Show notes

Our first episode features the 202030 – The Berlin Fashion Summit’s opening speech from Prof. Dr. Michael Braungart, who is known as the ‘godfather of Cradle to Cradle.’ Prof. Dr. Braungart is originally a chemist, and turned his focus to the textile industry when he invented the Cradle to Cradle concept, in which all materials are designed to be kept in a continuous loop, through either a biological cycle or technical cycle. In his keynote address, Prof. Dr. Braungart delivers his wry – yet ultimately optimistic – take on the current state of human impact and the fashion industry.

Our hosts, Max and Magdalena, provide commentary and context for this excerpt from the first day of 202030 – The Berlin Fashion Summit, bringing their own expertise to the conversation. The introduction to Prof. Dr. Michael Braungart is given by Tsellot Melesse, the host of Edition #4. If you’d like to learn more about Cradle to Cradle, check out: https://epea.com/en/about-us/cradle-to-cradle

202030 – The Berlin Fashion Summit is organized by studio MM04, in cooperation with Sqetch and the Beneficial Design Institute. It is funded by the Senate Department for Economics, Energy and Public Enterprises Berlin and is part of the Berlin Fashion Week. Press: Müller PR & Consulting